Coming soon

Shopify Store Marketing

Grow a Shopify store with SEO, email, Meta Ads and simple conversion fixes.

  • 1 month
  • Beginner
  • 4 parts · 33 topics

Send us one message on WhatsApp, and we will tell you the launch date.

Planned syllabus

The full roadmap, basic to advanced

Every part builds on the one before it. You finish each part with a real project.

Parts
4
Duration
1 month
Topics
33
Projects
4
  1. Part 1Week 1: Store SEO9 topics1 project
    • How Google finds and ranks a Shopify store
    • Keyword research for products
    • Product titles, descriptions and alt text
    • Collection pages that rank
    • Meta titles and descriptions
    • Structured data for products
    • Blog posts that bring buyers
    • Store speed and Core Web Vitals
    • Google Search Console and Merchant Center

    Project An SEO checklist done on a dev store.

  2. Part 2Week 2: Email and WhatsApp8 topics1 project
    • Collecting emails with pop-ups
    • Shopify Email and Klaviyo
    • Welcome flow
    • Abandoned cart and browse flows
    • Post-purchase and review requests
    • WhatsApp marketing for Shopify
    • Discount codes that do not hurt profit
    • Segments and campaigns

    Project An abandoned cart flow that works.

  3. Part 3Week 3: Ads8 topics1 project
    • Meta Pixel and Conversions API
    • Meta Ads for products
    • Google Shopping and Performance Max
    • Product feeds
    • Retargeting
    • Creatives that sell
    • Budgets and ROAS
    • Scaling winning ads

    Project A small test campaign plan.

  4. Part 4Week 4: Conversion and reports8 topics1 project
    • Conversion rate basics
    • Product page best practices
    • Trust: reviews, badges and policies
    • Upsells and bundles
    • Checkout and cart drop-off
    • Shopify Analytics and reports
    • GA4 for Shopify
    • A monthly growth plan

    Project A conversion audit with 10 fixes.

This is the planned syllabus. Small changes are possible before launch.

Want this course? Tell us.

Send one message on WhatsApp, and we will tell you as soon as the launch date is fixed.